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How to Choose the Best 3PL for TikTok: Tips for TikTok Sellers

Steve Schlecht
Written by
Steve Schlecht
Published on
December 6, 2024
Table of Contents

Partnering with the best 3PL for TikTok can be the turning point for sellers, whether they’re a small store with a few hot products or a booming TikTok Shop sensation. Stop worrying about shipping delays, wrong orders, or overwhelmed inventory systems. In this guide, we’ll cover exactly what to look for in a third-party logistics (3PL) provider for order fulfillment needs. 

What is 3PL Order Fulfillment for a TikTok Shop?

Sellers on TikTok Shop have several options for fulfilling orders, one of which is partnering with a third-party logistics (3PL) company. A TikTok shop owner will outsource the entire order fulfillment process to their chosen partner, from storage and packing to shipping.

Here’s how it works:

  1. Inventory Storage: TikTok sellers send their products to a 3PL warehouse for storage.
  2. Order Processing: When a customer places an order on TikTok Shop, the 3PL’s system automatically syncs with the store to receive the order details.
  3. Picking and Packing: Trained warehouse staff will pick the correct items and pack them according to the seller's specifications. Custom packaging options can add a branded touch to enhance the customer experience.
  4. Shipping: Orders are shipped directly to your customers, often with fast delivery options. With seamless integration, tracking details are shared with the customers.
  5. Returns Management: Many 3PLs handle returns, ensuring products are inspected, restocked, or processed for disposal based on your policies.

Why are These Services Important for TikTok Sellers? 

TikTok buyers expect quick shipping and a seamless shopping experience, which the best third-party logistics for TikTok will be able to deliver. 

A 3PL helps sellers meet these expectations and allows them to scale efficiently as their shop grows. Outsourcing logistics can help them avoid the stress of managing warehousing, shipping, and returns. 

Ultimately, sellers will have more time to focus on creating the content that drives sales.

What to Look for in a 3PL for Your TikTok Shop

Choosing the best 3PL fulfillment for TikTok Shop is like finding the perfect partner. They should complement the needs of a TikTok store, adapt as it grows, and keep customers happy.

Here’s a quick checklist; we’ll also explain further why these are crucial in your decision-making:

  • Flexible and scalable warehousing
  • Seamless integration
  • Custom packaging and branding
  • Transparent pricing
  • Dedicated customer support

The top 3PL for TikTok Shop should be able to provide these services and support:

1. Flexible and Scalable Warehousing Solutions

A TikTok store may start small, but one viral post can change everything overnight. So, look for a 3PL that can handle sudden surges in orders without sacrificing accuracy or speed. 

Only the best 3PL warehouse for TikTok Shop can offer this level of scalability. This ensures that TikTok sellers will only pay for the space they use and avoid unnecessary costs during slower periods.

Buske’s warehousing solutions, for example, include custom storage options that match the size of any TikTok store. Whether a seller needs a small storage space or a more extensive setup later on, our state-of-the-art facilities are optimized for efficient inventory management.

Partnering with a 3PL provider like Buske also means TikTok Shop inventory is stored in warehouses that feature:

  • Cross-docking to reduce handling times
  • Temperature-controlled storage for sensitive inventory like beauty products
  • Secure locations to protect your inventory
  • Strategic locations for faster shipping

2. Seamless Integration for Streamlined Order Fulfillment

Technology is the backbone of modern e-commerce. The best 3PL order fulfillment for TikTok must have systems that sync effortlessly with TikTok Shop. This is how sellers get real-time inventory updates, automated order tracking, and detailed reporting.

That’s why seamless integration for various online stores is one of the key features of Buske’s e-commerce solutions. This dictates how efficient order fulfillment can be by ensuring a smooth order flow for fast packing and shipping of products.

For sellers, this means their products are picked, packed, and shipped with speed and accuracy, even during sales surges from viral videos. For buyers, it means they are always informed with automated tracking updates to boost customer satisfaction.

A TikTok seller’s ability to deliver a great shopping experience is crucial to the shop’s long-term success. This is especially true because existing customers account for over 81% of TikTok Shop sales, according to Earnest Analytics.

3. Custom Packaging and Branding Options

Packaging has become an important part of the shopping experience. An earlier survey by market researcher Ipsos revealed that 72% of shoppers care about packaging design, while 67% consider the type of packaging materials used.

Sellers can’t ignore this information, especially on TikTok, which is all about aesthetics.

Only the best 3PL for TikTok can deliver customized packaging services—from branded boxes to eco-friendly materials.

TikTok users love good unboxing content, and Buske’s value-added logistics can make a store stand out. We provide customizable services, including:

  • Custom packaging: Add logo, unique touches, and eco-friendly materials to create a shareable unboxing experience.
  • Kitting and bundling: Assemble product bundles or kits to boost average order value.
  • Labeling: Ensure products meet TikTok Shop requirements with accurate, high-quality labeling.

4. Transparent Pricing and Terms

Transparent pricing helps sellers manage their finances and avoid unpleasant surprises that could reduce their profits. Predictable costs also make it easier to set competitive product prices, maintain healthy margins, and reinvest in growing a TikTok store.

Look for a 3PL provider who offers straightforward pricing structures without hidden fees or unexpected charges. A trustworthy 3PL will outline all costs upfront, including storage, picking, packing, and shipping fees, so TikTok sellers can confidently budget.

5. Dedicated Customer Support

When the pressure is on, you’ll want a 3PL that prioritizes your success. Ensure they offer reliable customer support, whether it’s a dedicated account manager or a team you can reach 24/7.

Buske provides hands-on support, including personalized assistance and access to a team that understands the unique needs of TikTok sellers. Quick resolutions to delayed shipments or inventory discrepancies mean fewer headaches for sellers and happier customers.

Frequently Asked Questions

How does a 3PL integrate with TikTok Shop?

Most 3PLs use advanced API connections and middleware that integrate their order fulfillment systems seamlessly with TikTok Shop. These tools allow order details, inventory updates, and tracking information to flow automatically between TikTok Shop and the 3PL’s system.

How can I track my inventory with a 3PL?

At Buske, we use cutting-edge warehouse management systems, allowing real-time inventory tracking that our clients can easily access via an online portal or dashboard. Our partners get up-to-date information on stock levels, order status, and shipment tracking.

Top 3PLs like Buske also offer reporting tools that help businesses analyze sales trends, manage stock levels efficiently, and avoid overstocking or running out of popular items.

Do 3PLs offer eco-friendly logistics options?

Yes. At Buske, TikTok sellers and business owners can opt for eco-friendly materials for their packaging and shipping options. For instance, Buske can provide services such as sustainable packaging materials and warehouse operations with energy-efficient equipment.

Only the Best for Your TikTok Shop Success

TikTok shops of any size deserve only the best logistics services—from scalable warehousing and customizable packaging to fast shipping. Don’t let order fulfillment struggles hold you back from your next viral TikTok moment.

Contact Buske today and let our logistics experts help get your TikTok Shop ready for success.