CETA is important because it boosts trade between Canada and the EU by removing barriers and improving market access for businesses. By reducing tariffs, companies can lower their operating costs, making it easier to export and import goods. This agreement encourages economic growth and fosters collaboration between both regions, benefiting companies of all sizes.
For example, Canadian exporters in industries like agriculture, technology, and manufacturing can tap into the EU market more easily, while EU businesses benefit from greater access to Canada's growing markets. The agreement fosters increased trade opportunities, creating an environment where both regions can flourish economically.